When to Trust Your Gut --
What was Chrysler's market niche in 1988?
Why did they begin developing an ultra-powerful engine?
Framing heuristics and biases are not limited to gains vs. losses.
What framing bias was overcome at Chrysler? Six Flags?
How do you get outside the box?
Is the amygdala the organ for framing? (River on Firefly/Serenity)
Why is Damasio's brain injured patients' difficulty feeling emotional
other people's experiences like their difficulty choosing between
alternatives (e.g. appointment dates)?
Chunking heuristic (Simon)
What the chess grandmaster sees first is not a pattern of pieces on the
he sees a pattern of strengths, weaknesses, threats, and opportunities.
For fast play this is enough; for championship play, he considered
piece as a last check.
What is the role of data and quantitative analysis in
intuition/instinct/gut feel according to Larsen & Pittman?
Compare what Larsen says about analysis vs. intuition on the bottom of
. 3 and top of p. 4 with what Simon says on p. 6
Dawes on the p. 6 of " When to Trust Your Gut" says "Maybe we
should leave it to the computer!"
p. 7 review of cognitive biases
Does Lutz follow the advice about "escalation
of commitment" in the "Sunk Cost" section of
the case on "Hidden Traps"?